University of Melbourne
Master of Management Marketing
The Master of Management Marketing in Marketing is offered by University of Melbourne.
Program Length: 4 SEMESTERS.
Subjects: 16.
This program is ideal for students holding undergraduate degrees in areas outside of business/commerce whose goal may be to assume a managerial position in the marketing and communications field. Melbourne Business School's Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management. You will leave the degree with a number of core skills in the following areas:
- Financial management
- Human resource management
- Business analysis and decision making
- Developing strategies to maximise business value
- Marketing management
- Consumer behaviour
- Market research